RNDR (RenderToken) Introduction

 New Listings    |      2021-03-25

1. Brief Introduction

RenderToken.com (RNDR®) is a high-performance distributed GPU rendering network built on OctaneRender®, the world’s first and fastest GPU-accelerated, unbiased, physically correct renderer by OTOY Inc. The network facilitates a compute & virtual asset (NFT) marketplace between Node Operators and Requestors. 

OTOY’s Academy Award®-winning technology is used by leading visual effects studios, artists, animators, designers, architects, and engineers, providing unprecedented creative freedom, new levels of realism, and new economics in content creation and distribution powered by the cloud.

OTOY® was founded in 2008. Since then, the company has grown to over 60 employees across four offices with headquarters in Los Angeles, CA. RNDR held its public token sale in October 2017. The RNDR network launched and has been fully operational since April 2020.

 2. Detailed Introduction

First conceived in 2009 by OTOY, inc. Founder and CEO Jules Urbach, RNDR is an ERC-20 compatible utility token used to pay for animation, motion graphics, and VFX rendering on the distributed RNDR Network. Using the power of OTOY’s OctaneRender, the RNDR network is capable of producing cinema-quality renders in a fraction of the time of traditional studio and artist timelines.

Users can register their workstations on the network, where they will earn RNDR tokens for completing jobs. Rendering work is distributed across multiple computers running a simple client application, similar to Folding@home or SETI. 

The earned tokens can be spent later to fund rendering projects, all of which are encrypted on the network. Studios also have the option to use our Tier 1 nodes on the highly secure infrastructure of Microsoft Azure for their projects on the network.

Our Vision: A Photon Driven Economy

It has become almost impossible for independent artists or studios to track the media they’ve created. Protecting assets has become a retroactive process of going through copyright and trademark law after something has already been stolen. The current business of rendering is too slow in comparison to the world’s rapidly growing digital landscape.

Blockchain technology (and thus RNDR) promises a three-point solution for content creators:

  1. Rights protection (e.g. non-fungible tokens NFTs)
  2. Monetization

  3. Bringing power back to individuals

RNDR’s vision is to transform distributed GPU compute power into a decentralized economy of connected 3D assets, where any object or environment can be authored, shared, remixed, and monetized through the blockchain. One of RNDR’s advisors, Brendan Eich (JavaScript creator, co-founder of Mozilla, and founder of Brave and the BAT token) stated:

“This project will revolutionize the way that 3D assets and their respective digital rights are transferred and distributed across people and entities. OTOY is transforming their state-of-the-art expertise for rendering into a decentralized network that will cater to a wider audience."

For creators, RNDR is unlocking pathways for creative production that have never been used before in the industry. RNDR is also having an immediate real-world impact on industries across the media landscape. Ari Emanuel, Co-CEO of Endeavor and RNDR Advisor, commented that:

“Entertainment, news, media, platforms and payments will be revolutionized by the blockchain”, adding that he has a goal to drive “media to go through the RNDR Network”.

Inspired by the book Life After Television (written in 1990 by OTOY Advisor Board member George Gilder), Jules Urbach laid out his vision, starting with the early stages of the network and the subsequent economy of non-fungible digital assets (NFTs) and authorship, in Life After Automation: The Rendering Economy:

“A first principle in the “Render Economy” is that the resonance of authentic human thought, creativity, and imagination are the fundamental units of currency."

“The Render Token and the network that it encompasses are built to enable such a system’s viability as early as possible. First, through massive cost savings in distributed rendering that bootstrap the render economy in its early stages. Then, in subsequent phases to come, through a semantic web of value and authorship encoded in the blockchain itself.”

As of April 2020, the RNDR Network has fully launched its rendering platform and is available to join at know.https://huobiglobal.zendesk.com/hc/en-us/articles/rendertoken.com.

3. Token Allocation

Escrow for supply/demand flow back to network: 65%
Tokens sold: 25%
Render Reserve: 10%

4. Token Information and Release Schedule ( Only provide when available)

  • Total Token Supply: 536,870,912
  • CirculatingSupply: 144,105,484
  • PrivateRound Price: 0.25$
  • Public Round Price: N/A
  • Token Lock-up plan and release plan N/A Fully Vested since 2018

5. Related Links

Note: The project introduction comes from the materials published or provided by the official project team, which is for reference only and does not constitute investment advice. Some of the content may be out of date, error, or omission. Huobi does not take responsibility for any resulting direct or indirect losses.